Elliot Erwitt is a photographer born in France in 1928 to a family of Russian emigrants. Member of the legendary agency Magnum Photos, he made the history of world photography which his black and white images. Even though he worked for magazines, industrial groups and advertising agencies, Erwitt dedicated most of his free time to writing books and preparing exhibitions of his work. The outcome of Erwitt’s relationship with Danese Milano is a piece that both expresses the poetry of the “ready-made” and celebrates a strict idea of utility, and how basic objects, with a good dose of irony, cannot help but immediately reveal their purpose.